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In an online world, association websites provide more value

Groups that have undergone recent website redesigns entered into projects taking a critical look at content and relevance to membersAFFI member page on the association's redesigned website.Photo: AFFIThe association website is becoming an ever-more-important part of many groups' overall value proposition to members, particularly in a world where meetings and work have been driven online because of the COVID-19 pandemic. Now some groups are redesigning their sites with those factors in mind.Related contentClarity essential in avoiding roadbumps in website redesign"At the ons<>et of the pandemic, we immediately recognized the critical role that digital technology would… Read More